In the past, our online advertisement mainly focused on the US region, meaning that only customers in that region could see our ads on Google AdWords. Since AdWords is the largest B2B online ad platform globally, we decided to expand our outreach beyond the US. Starting in Q4 this year, we extended our online ad promotion to worldwide markets, including Germany, France, UK and Japan. These regions were strategically chosen to leverage our success in these markets and our new Europe headquarters office in Düsseldorf. We also expanded the scope of our advertising from just the QCT brand and hardware products to QCT cloud solutions. As part of the expansion, we boosted our GDN (Google Display Network) promotions to include Gmail placements. By delivering various new content and exploring more online media options, we hope to gain more online exposure and user impressions in the new year.

Our strategy on digital marketing aims to utilize online tools and user data to help optimize our ad performance. We are using the Google Smart List tool to record QCT website visitors and do remarketing, which can help our online ads more precisely display relevant content to our target audiences as they go through their buyers' journey. We will keep optimizing our digital marketing performance and hope to deliver better content to prospects, letting more qualified buyers know about QCT.